Kim and Carol Pedersen
ANY PARENT who has ever lost a child’s pacifier
knows that uh-oh feeling: “Is that one my child’s?”
“Is it safe to use again?” “Can I answer these questions before all #X%#@# breaks loose?”
Costco members Kim and Carol Pedersen have
one of the answers. Their company, MyPacifier.com
www.mypacifier.com), in Fremont, California,
allows personalization of pacifiers for easy identification to answer the first question. The low cost
($15 for three; discounts for bigger orders) facili-
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tates multiple purchases to keep a stockpile handy
so you won’t fret about the latter two.
The product was created by Kim’s cousin, Pia
Callesen, in Denmark in 2005 under the name
Navnesutten®. The Pedersens were offered the
opportunity to be the sole distributor in the
United States. The site went live in March 2006,
and it didn’t take long to prove the business has
teeth. MyPacifier.com keeps a stockpile of the
most common names in order to facilitate three-to seven-day delivery on orders. Custom printings
may take up to two weeks.
MyPacifiers have achieved a touch of fame,
making an appearance on The Tony Danza Show
and being placed in the gift baskets of award-nominated actors from
24, Desperate Housewives,
Grey’s Anatomy, Lost and others. No word on
whether the recipients use them to avert tantrums
on the set.—Steve Fisher
MY ENTIRE extended family
shops at Costco regularly.
We, in fact, live in what we
call the "golden triangle" in
Colorado, because we’re
equidistant from the Costco
locations in Superior,
Westminster and Arvada.
We visit Costco about three
times per week!
However, I don't think I
fully realized how deep our
connection with Costco
had grown until recently
when I was baby-sitting my
3-year-old niece, Tori
Teegardin. She presented
me with this beautiful
piece of artwork.
When I asked her
about the picture, she said,
“It’s a map.” And when I
asked her what it was a
map of, I knew how
obsessed with Costco we
had become. “Well, that's
Costco, right there,” she
said, pointing to the heart
in the lower left corner.
I think you have a dedicated future generation of
shoppers here in Colorado!
Adam@Home by Brian Basset
SPECIAL TO THE CONNECTION. ADAM IS © BY BRIAN BASSET, UNIVERSAL PRESS SYNDICATE
LONNIE BOS found Costco useful in his old life in the vending supply
business. And he’s finding it useful in his new one as a gospel rock
artist with the band Tracing Days (
“It’s probably just easier to ask us what we don’t buy from
Costco,” says Bos. Based in Bozeman, Montana, the group (and
family members) travel to gigs in a van equipped with rubber from
Costco’s Tire Center. The band used computer equipment and
software purchased at Costco to manage the release of their first
CD, Control. Bos used video-editing software he purchased at
Costco to compile rough cuts of the band’s new video, which has
been picked up nationally by the Gospel Music Channel.
And Bos’ house is outfitted with many pieces of furniture purchased from Costco; his pantry is stocked with Costco groceries.
“Costco has been a healthy addiction for our band, as opposed
to other addictions I’ve heard about in the music business,” Bos