AUGUST 2011/Vol. 26/No. 8
A lifestyle magazine for Costco members
In it
for the long
haul
COVER STORY
22
5 Front End By Ginnie Roeglin and
David W. Fuller
7 Dialogue Letters from our readers
11 Fresh Views Brain food for the
entrepreneur
13 Consumer Connection By David Horowitz
DEPARTMENTS
15 Tech Connection By Marc Saltzman
16 Informed Debate Should teacher layoffs
be based on seniority?
41 For Your Health Health do’s and don’ts +
Sports helmets
50 Creative Cooking Cooking kebabs
Costco works with local egg
farmers, proving that sustainability
is a viable business model.
67 Arts & Entertainment Book buyers’ picks
88 Member Connection Every member has a
unique story.
BY TIM TALEVICH
19 Howard’s end Clark Howard wants to impart the
secrets of frugality to the world.
BY STEVE FISHER
29 Collective bargaining Are online coupons good for
your business?
BY HARVEY MEYER
FEATURES
Costco and Kawasaki
71
©2009 KAWASAKI MOTORS CORP., U. S. A.
35 Home office for homework
Smart ways to help your teen
study smarter.
BY STAR LAWRENCE
45 A shot in the arm Vaccinations aren’t just for kids.
Adults need them too.
BY JODI HELMER
53 Wine Connection: Argentina Bodega Catena Zapata is an
exceptional winery run by a
remarkable woman.
BY ANNETTE ALVAREZ-PETERS
57 Sundry best Tips for around the house.
BY JANET McCART
61 Stone-cold Selleck As Jesse Stone, Tom Selleck
breathes Robert B. Parker’s novel
character to life.
BY STEVE FISHER
66 Book Pick:
The Hangman’s
Daughter
A hangman races
to solve a crime
in order to save
a friend from
the noose.
BY STEPHANIE E.
PONDER
71 Costco Services: Kawasaki
Costco and Kawasaki let the
good times roll (and float).
BY DAVID WIGHT
75 Costco Service: GoDaddy
GoDaddy.com Web-hosting
service at Costco prices.
BY STEVE FISHER
75 Costco Service: Small-biz healthcare
Costco offers health
insurance to small
businesses.
BY T. FOSTER JONES
77 TV warranties Long seen as a waste
of money, TV warranties
get a Costco spin.
BY WILL FIFIELD
82 Buying Smart: Pizza Whether you get it from
the Food Court, the
deli or the freezer case,
Kirkland Signature™ pizza
is a slice of heaven.
BY PAT VOLCHOK
84 What’s New
86 Special Events
INSIDE COSTCO
MEDIA BAKERY
Tom Selleck
creates another
icon
61
SONY PICTURES HOME ENTERTAINMENT
MEMBER SERVICE: 1-800-774-2678
COVER PHO TO: FRANCE FREEMAN/BILL CARLSON
