Get your motor
roll on and on
©2009 KAWASAKI MOTORS CORP., U.S.A.
LAST JANUARY Terry Rammell was delighted to get an email that announced
the opportunity to purchase Kawasaki
powersport products through Costco.
The longtime Costco member and Big
Bear City, California, resident had been
searching for a good deal on the Kawasaki
Vulcan Voyager—a large cruiser perfect for
Here’s what Rammell told The Connection about his experience:
products join CAP family
By David Wight
HERE’S SOME FUN NEWS for Costco members nationwide: They can now buy Kawasaki
powersport products through the Costco
Auto Program (CAP) and participating
Kawasaki dealers, with big savings and special
pricing just for Costco members.
Costco and Kawasaki are a good fit.
Kawasaki is currently the number-two seller
of motorcycles in the U.S. (behind Harley-Davidson), and the number-one seller of
powersport products—including motorcycles,
ATVs and personal watercraft—in the U.S.
CAP has been putting Costco members
in new cars for more than 20 years—a million
cars in just the past five years—always with
the emphasis on low, prearranged prices and
a no-hassle sales experience. Sea Ray and
Boston Whaler boats expanded the product
range of CAP in recent years, and the addition of Kawasaki adds even greater depth.
“Kawasaki has done a great job developing their product line, focusing on quality and
design to quietly climb to number one among
the Japanese motorcycle manufacturers,” says
John Gleason, services manager of the Costco
“Costco’s challenge for creating a compelling offer on powersport products was matching high quality with high value. Kawasaki
recognized that need and stepped up with an
exclusive value-packed offer that made them
our first choice.”
What’s the deal?
Highlights of the program:
• Low, prearranged pricing on all latest-model-year Kawasaki models, including
preorders of Kawasaki motorcycles or
• A $250 Costco Cash card from CAP
after purchase upon completion of a
20 percent off Kawasaki parts, access-
ories and clothing at participating
dealers at time of purchase
The Kawasaki sales model works
much the same as the car and boat
programs through CAP: Costco
members contact CAP to locate
the participating Kawasaki
dealer near them, then
contact the dealership
and determine which
Kawasaki product they
want to purchase. C
I had been looking for two years. I
kept waiting because many of the dealers
wouldn’t negotiate very much. I saw the
email from Costco and made an appointment to go to Mission Motorsports in Irvine.
We sat at a table and the salesman
said, ‘Here’s the retail price of the bike,
and here’s the shipping/handling and setup
fees.’ Then he opened up his Costco book,
and said, ‘Here is the Costco [member]
price.’ I was shocked. Shocked.
He took a little over $2,000 off the
sticker price, and then [cut] the big fees;
shipping/handling and setup would have
been almost $2,000, but there were no fees
at all with [the CAP deal]. My initial savings was over $4,000.
Then I bought some extras because
they offered 20 percent off parts and accessories. I saved another $400.
And then, on top of that, four or five
weeks later I got a Costco Cash card in the
mail for $250—also part of the [CAP] deal.
There was just no hassle at all. It’s a
beautiful dealership, with a great service
Rammell does know a bit about bikes.
The retired law enforcement officer rode
“motors” for traffic enforcement in the
’70s, having trained at the California
Highway Patrol Academy.—DW
The Costco Connection
For complete details, visit Costco.com and
search “Power1,” or call 1-877-560-2580.
Promotional details are subject to change without notice. Costco and its affiliates do
not sell motorcycles and powersport products or negotiate individual transactions.
Promotion cannot be combined with any other offer. Members must purchase through
a participating dealership and be a current Costco member to be eligible for the
promotion. Subject to stock and availability.
AUGUST 2011 ;e Costco Connection 71