DECEMBER 2011/Vol. 26/No. 12
A lifestyle magazine for Costco members
Red Cross
to the rescue
PAGE 22
COVER STORY
After 130 years, and weathering
its own internal storms, the
charity continues to be a vital
aid to those in greatest need.
BY WILL FIFIELD
Rescues large-scale and small—
Gail McGovern (above), CEO of the
American Red Cross, is involved
in them all.
DANIEL CIMA/AMERICAN RED CROSS
FEATURES
19 Hiring myths The truth about running a
business with employees
BY RHONDA ABRAMS
27 Cider house rules Martinelli’s celebrates 143
years of bubbling success.
BY CLAIRE SYKES
30 Creative Cooking: Supper clubs
What better way to celebrate
friendship and great food?
BY DEBI SHAWCROSS
35 Just the facts, ma’am How does the venerable
Consumer Reports magazine
remain viable?
BY STEPHANIE E. PONDER
57 Gadget gift guide Last-minute ideas for the
techie on your list
BY TIM TALEVICH
71 Electronic health records Doctors can benefit from
EHRs, and so can patients.
BY JESSICA CERRETANI
DEPARTMENTS
5 Front End By Ginnie Roeglin and David W. Fuller
7 Dialogue Letters from our readers
9 Fresh Views Brain food for the entrepreneur
11 Consumer Connection By David Horowitz
13 Tech Connection By Marc Saltzman
14 Informed Debate Is it OK to thank people
by email?
43 Arts & Entertainment Book buyers’ picks
65 For Your Health Seasonal affective
disorder
+ Winter and arthritis
+ Malaria vaccine
86 Member Connection
Every member
has a story.
INSIDE COSTCO
78 Buying Smart: Costco Concierge Services
This free technical support center can help
members get their electronics set up right.
BY PAT VOLCHOK
82 What’s New
84 Special Events
85 Services Update
COVER PHOTOGRAPHY: DANIEL CIMA/AMERICAN RED CROSS
Arts & Entertainment Andrea Bocelli 37 Book Pick: The Night Circus 39 The Help
41 Kathy Bates 45 Helen Mirren 47 And more!
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MEMBER SERVICE:
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