WALLY AMOS: BE POSITIVE
Wally Amos is
the founder of
Uncle Wally’s Muffin
Company. You can
reach him at www.
tute secretary, I became one of Howard’s secretaries. It was a life-shaping experience. Howard
became a surrogate father to me, and a strong
bond developed between us. I also got to know
his dynamic wife, Marie, very well.
Years later, his health fading, he offered to
help me with a financial crisis. Howard also died
before I could say goodbye; however, on a trip
some time later from Miami to Tampa, I visited
Marie in Bradenton, Florida. It was a necessary
visit that brought closure. I saw the bed where
Howard had spent his last months, on oxygen and
bedridden. It was the bed from which he sent his
last letter to me, offering to help in my defense
with the Famous Amos lawsuit. I declined his help,
knowing his time was limited. I told him I was OK.
I did not want him being concerned about me.
Long ago, I met Dave and Marge Palmer, who
were on vacation in Hawaii. We became instant
friends and stayed in contact through the years.
They always remembered my daughter, Sarah, on
her birthday and holidays. Marge died first, and I
stayed in touch with Dave. Sometime later, when
Dave died, his daughter, Mary, called to share the
news with me.
I believe that spirit lives on; as my friend Albert
Roker used to say, “You can’t kill life.” Is there someone you need to call today? C
Cool web tool
IF YOUR GOAL is to be
your own boss and launch
your own business, information aplenty is online.
But finding one central
repository for all that data
can be a wild goose chase.
MEMORIES OF FRIENDS who mentored and
influenced us are important to our well-being
and development. But it’s easy to lose touch. It’s
important not to. Here’s why.
In 1957, Ernie Riccio gave me my first job, at
Saks Fifth Avenue. He became my first mentor,
and over the years we developed a close friendship. On a visit to Tampa some years ago we had
a reunion. It was so great to see him again. We
reminisced, and it felt really good to be in his
presence. We spoke only once after that meeting,
but one day I was thinking about him and called.
His wife, Marcia, answered the phone. She told
me Ernie had died. I thought, “I should have called
sooner.” Never wait to make that special call.
Later might just be too late.
Howard Hausman hired me at the William
Morris Agency after I left Saks. After about five
months working in the mailroom and as a substi-
More in archives
On Costco.com, enter
“connection.”At Online Edition,
search “Wally Amos.”
A STUDY OUT of the UK looks at where business
ideas come from—and the findings reveal some
unlikely places as the sources of inspiration.
Business Link, the UK government’s online
resource for small businesses, asked 500 entrepreneurs where they do their best thinking. Some 41
percent admitted the bathroom was a prime location for coming up with a killer idea, with 43 percent of women and 38 percent of men crediting
quiet time “in the loo” as their source of inspiration.
Nearly half ( 49 percent) of the entrepreneurs
said they had their business idea in bed—the third
most likely place for having that “Eureka!” moment.
Work was the highest-ranked place for getting
great ideas ( 72 percent); “while talking to friends”
came in second ( 57 percent).
Why did most of the respondents start their
own business? Eighty percent wanted power and
control over their lives; 78 percent sought the personal freedom of going it alone; and 77 percent
believed their idea could make money.
The tipping point that persuaded entrepreneurs to take the plunge was seeing others take the
leap, getting laid off, watching the British TV show
Dragons’ Den, having a baby and moving.
Ray Lambe, director of Business Link, says,
“While this survey gives an interesting, light-hearted take on the thought process of starting a
business, we are very aware that it is often a big and
serious step to take.”—Andrew Don
What was the inspiration for your business? Share
your story with us by emailing connection@costco.
com with “Business ideas” in the subject line.—Ed.
What was the inspiration for your business? Share
Nillie Goldman, an
Edison, New Jersey, Costco
member, business professional, entrepreneur and
licensed social worker, created Web To TheRescue.com,
a free and comprehensive
site to help people launch
and grow a business or
nonprofit venture. She says,
“I conducted an exhaustive
search for resources to help
thousands, selecting the
best ones and then organizing them by topic.” Those
• Accelerator and
programs that facilitate the
launch of entrepreneurial
• Business building
resources—items such as
email- and phone-productiv-ity tools, multi-tasking time
savers and customer service resources
• Funding your busi-
ness or nonprofit—links to
angel and venture capital
outlets, business plans and
other funding options
And much more.
Goldman assures readers that Web To TheRescue.
com is a dynamic website.
“I add new resources as I
identify them,” she says,
“and research them to
determine that they should
be included.” C
JUNE 2012 ;e Costco Connection 13