WALLY AMOS: BE POSITIVE
Wally Amos is the
founder of Wamos
Cookies. You can
reach him at www.
I HAVE BEEN busy creating yet another cookie
company, Wamos Cookies. I am pressed for time
and fearful the future will not be as I wish. At such
times, it’s good to remember that life is best lived
one day at a time.
Life is not lived in a lump. It is lived moment
by moment. What you choose to do with each
moment is up to you. But as ancient Chinese
philosopher Lao Tzu noted in the Tao Te Ching,
even the longest journey begins with the first step.
The phrase about taking life one step at a time
isn’t just a metaphor; it is a way of life.
Many of us spend our lives planning for our
future. From our youth through our years as adults,
we are constantly deciding what we will be when
we grow up, and as grown–ups we are planning
at a time
our retirement. But life, like time itself, is a
continuum. It is all one, and it is always now.
Years ago, upon awaking from a nap on a long
flight from Hawaii to the mainland, my daughter
Sarah asked, “Are we here yet?” We are always
here. We are never “there,” and we never live in
the past or the future. It’s important to live in the
moment, and be all that we can be at that
moment in time.
The best way to live is one day at a time. One
second at a time. What we choose to do with our
time may make time seem heavy on our hands
and passing slowly, or make us feel that time is
flying by, not leaving enough hours in a day to
accomplish all that we want to do. But the notion
of time passing quickly or slowly is an illusion.
Live according to your own belief system; avoid
the temptation to regret actions of the past or
focus totally on planning the future. Concentrate on
what was positive in past years and be here now.
Undertake every day and every project bit by bit,
moving forward from inception through completion, but never more than one bite at a time.
All of life happens in increments of one. Use
time wisely. Live it to the fullest now. C
More in archives
On Costco.com, enter
“Connection.”At Online Edition,
search “Wally Amos.”
The entrepreneur’s wheel
“CREATING AND MAINTAINING a success-
ful business is akin to creating a wheel,” says
Costco member Brian Evans, author, former
radio host, CPA and personal financial specialist.
“If you are missing a one-eighth section of a
wheel, it will spin, but not well.”
If you are contemplating starting your own
business, or already run a business, Evans sug-
gests focusing on eight essentials (IMPACT ME)
to help your entrepreneur’s wheel spin smoothly.
IDEA Create a product or deliver a better service
than your competition. Customers come to you
because you are the best at what you deliver.
MARKETING Stay relevant with new forms of
communication. Your business should have its
own branding, and all of your employees should
be able to articulate what it is that makes your
PROFIT Greed may be a bad word, but profit is
not. Find a way to qualitatively replicate your
product or service so you can obtain adequate
economies of scale.
ACCOUNTING Running a business without
timely and accurate data is like flying a 747 in the
clouds without an instrument panel.
CASH FLOW Not only must upfront financing
be adequate, but lack of ongoing cash flow can
destroy a business even when sales are high.
TIMING Support the evolution of your product
or service model to adapt to the changing times
or your competitors will pass you by.
MANAGEMENT Great companies have strong
leadership and vision for their customers, their
employees and their business mission.
ENGINEERING Be ready to redesign your
product or delivery systems for the inevitable
problems that will surface.
To read the full version of the white paper
from which this segment was taken, visit Evans’
IN HER AMERICAN EXPRESS
Open Forum® article “Stop
Being Rude: The New Rules
of Social Business,” Erika
Napoletano, a Denver,
Colorado, Costco member and
online strategy consultant
says, “I propose the New
Rules for Social Business …
designed to help us remember
what’s important in day-to-day
business interactions and
1. Put your phone away.
Life goes on without it. Don’t
be a jerk and give it more
attention than the people
standing in front of you.
2. You will not die if you
close Twitter and Facebook.
Stop screwing around and
start getting things done.
3. Be present. If you’re
going to a meeting or conference, don’t use technology as
an excuse to show up in body
but be elsewhere in mind. If
you chose to turn off [the
devices] and then tune in to
people, you just might find
that time spent in any situation is much more worthwhile.
4. Rethink meetings. Do
you know why your team
would rather be on Facebook
or texting? It’s possibly
because your meetings are
boring, time consuming and
without purpose. Restructure
your meetings so they take 20
minutes, tops. Make sure that
only required people attend.
And make everyone leave
technology at the door (
including boring PowerPoint presentations).
“People are the only reason
better business ever happens.”
See the full article, and
more like it, at www.open