BY HANA MEDINA
MAYBE YOU’RE a bona fide beauty buff.
Or perhaps you just enjoy fantastic values
on high-end health and beauty items.
Whichever camp you fall into, Costco.com
should be among your top bookmarks.
Whether it’s skin care, makeup, hair care,
fragrance or everyday beauty products, you
will find an expanded selection on Costco.
com—plus, your favorites will be delivered right to your doorstep.
“There’s a lot more online
that our members don’t know
about,” says Charlene Foronda,
health and beauty buyer for
Costco.com. “We’re able to
offer a much wider selection
online than we have space
for in our warehouses. And
we’re really becoming a force
to be reckoned with. Big publi-
cations, bloggers and other savvy
beauty personalities are
starting to recognize Costco
as a major player in the industry.”
Here are just a few reasons why.
On trend. Costco can offer
great deals on the latest trending
products. Korean beauty, or
K-beauty as it’s often referred to,
is one of the biggest focuses of the
beauty industry right now. South
Korea is well-known for its vora-
cious consumption of high-end
beauty products, and it’s where
many of the industry’s trends
originate, often years ahead of
anywhere else. Skin care is cen-
tral to Korean beauty regimens,
and the products they love have
become sought after around the world.
Costco sells some of the most coveted
K-beauty brands, including items from
Leaders, IPKN, Whamisa and more. For
the latest online offerings, type “korean
beauty” in the search bar on Costco.com.
Prestigious brands. In addition to
K-beauty hits, Foronda says that members
will find a number of top products from
prestigious brands at a fantastic value—no
trip to a department store beauty counter
or specialty makeup store necessary.
Dermadoctor and SeroVital are member
favorites. Search “beautifulyou” on Costco.
com for current prestigious offerings.
Natural beauty products. For those who
want their beauty regimen to align more
closely with nature, select natural and
organic brands are available for skin care,
hair care and beauty. Consonant and Acure
hair care products are among the many offer-
ings in this category. Search
“naturalbeauty” on Costco.com.
Expanded colors. While
members can find a selection of
top-notch items in warehouses,
additional colors in foundations,
lipsticks, eye shadows and cheek
palettes can be found online.
Your perfect shade might be just
a click away.
New items every week.
Foronda says that Costco buyers are adding new beauty products to Costco.com every week.
“So continue your warehouse
treasure hunt online,” she says.
“You are sure to find gems to fit
any budget.” C
FOR YOUR HEALTH
C K Beauty
*NOT INTENDED FOR
IMMEDIATE RELIEF OF
HEARTBURN; THIS DRUG
MAY TAKE 1 TO 4 DAYS
FOR FULL EFFEC T.
BUT THE PATH TO
RELIEF IS NOT.
PPI. A 14-day course of
treatment taken every four
months for frequent heartburn
that occurs two or more days
WAREHOUSE ONLY* | AVAILABLE NOW
Item #258141 (Omeprazole), #805287 (Lansoprazole)
Exclusively from Costco Wholesale
*Omeprazole is also available on Costco.com.