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collaborative art. Boy, is it. And we want
these new ideas. You’ll have a visual effects
producer for a visual effects company go,
‘Hey, you know, you asked for this but
there’s an idea to maybe tweak it a little bit.’
And then you get something that is a thousand times better. And it’s great and goes
in the movie.
I love the notion that everybody playing
in this Marvel Studios sandbox feels an ownership and feels excited to be a part of it—
none more so than myself. That’s another
reason I love the tags. It forces people to
actually look and acknowledge the thousands of people responsible for the experience you just had.
CC: In what ways do you judge a film
beyond the box office?
KF: Of course it’s: Do people like it? Do people have an experience that they are still
talking about a day later? A week later? A
month later? And secretly, I’ve always hoped
for years later. I’ve always thought you can’t
really tell an impact of a film until years have
gone by. Now, years have gone by for us. Ten
years since Iron Man. And the fact is that all
of these characters are still ... well, are more
Right: Race to battle
in Captain America:
Civil War. Below:
Directors Joe and
direct Chris Evans
as Captain America.
Company chairman and CEO] Bob Iger,
[chairman of Walt Disney Studios] Alan
Horn and [president of Walt Disney
Studios] Alan Bergman, who are incredible
believers in what we do. And they have a
great sense of storytelling that we rely on in
the early script stages and in the early cuts
of the film. It’s really having a family that
supports what you do. I think we would have
still made movies. I don’t think it would be
anywhere near what it is today had Bob Iger
not purchased Marvel.
CC: How tied are the films and the comics?
KF: All the inspiration comes from the comics—for the costumes, for the characters, for
their backstories. Occasionally for particular
plot ideas. But we always alter them in ways
that we think makes for a better movie experience. Also, now we have our own continuity, our own mythology of ;; films that also
can inform where we go. But the comics
always are the starting point for us. Because
of the amazing source material—;;-plus
years of Marvel Comics source material—it’s
like we’re just starting. There’s so much more
to pull from.
CC: Watching the end credits roll—you
never leave a Marvel film before the end
of the credits or you’ll miss one or more
extra scenes—I couldn’t help but think that
Marvel is single-handedly supporting the
KF: You’ve heard people say that film is a