POLITICIANS USUALLY look for endorsements. David Widmark, a Gresham, Oregon,
city councilman and Costco member, was
eager to give his … to Kirkland Signature™
In early 2008, Widmark, 61, was driving
over a high mountain pass when his hearing
suddenly stopped. A visit to a specialist confirmed that he needed hearing aids.
“I’m a public official,” Widmark observes,
“and it makes it extremely important to hear
what my constituents are saying.”
Widmark’s doctor told him he could supply the hearing aids but suggested he visit
Costco, saying, “We think they provide excellent service for their members.”
Widmark visited the Portland, Oregon,
Costco and was fitted with a pair of the new-est incarnation of Kirkland Signature hearing
aids, a quantum leap in auditory technology,
according to Costco buyer Leia Ray. “They’re
really like mini computers,” she says.
The state-of-the-art devices are so small
that people say to Widmark they can’t even tell
he’s wearing them. The aids come in a variety
of colors that help them blend in with the
user’s hair color, but the features are really what
makes them spectacular, says Leia.
hearing aids, so changing the program button
on one aid automatically changes the other,
creating the most balanced and precise localization of sound.
❖SoundSmoothing™ distinguishes transient noises, such as rustling paper or clanging
dishes, from speech and reduces them to
Gresham City Councilman David
Widmark wearing his Kirkland Signature
hearing aids. Can you see them?
❖Wind-noise reduction keeps the elements from interfering with what you really
want to hear.
The hearing aids have a number of
❖An automatic environment management system continuously analyzes the listening environment and automatically adapts
noise management, microphone directional-ity and feedback.
❖The automatic multichannel adaptive
directional microphone detects difficult listening situations, such as several people
speaking at the same time, and focuses on the
sounds you want to hear.
❖A sound locator electronically mimics
the function of the outer ear, collecting sound
and locating its origin.
❖ The wireless function connects the two
❖A remote control lets you switch
between different program settings.
The hearing aids also come with an accessory kit that includes additional domes, a
case, batteries, hearing aid dryer, cleaning
spray, cleaning cloth and battery caddy.
“My brother-in-law has had three different sets of hearing aids,” relates Widmark.
“When I told him what I paid for everything,
he said, ‘That’s less than half of what I paid.’ ”
That’s a definite financial value, but the biggest significance is what the Kirkland Signature
hearing aids have done for Widmark.
“They work great,” he exclaims, and estimates they have restored 50 to 60 percent of
his hearing. “I’m back connecting with
EVEN MORE CASH BACK
with the TrueEarnings® Card from Costco and American Express.
3% cash back for gasoline
3% cash back for restaurants —
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2% cash back for traveling,
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1% cash back at Costco
and virtually everywhere else
The TrueEarnings Card has no annual fee with your paid Costco membership.
Why not apply today? Call 1-800-235-4600, log on to americanexpress.com/applycostco,
or simply visit your local Costco member counter.
◆ Each Eligible Purchase shall qualify for a Rebate of 1, 2, or 3 percent, as follows: 3% for purchases of automobile gasoline (any individual Purchase transaction in excess of 75 gallons or equivalent dollar value will not
be deemed to be a Purchase of automobile gasoline) at Costco Gasoline and domestic stand-alone gas stations,
excluding gas purchased at warehouse clubs other than Costco, superstores or supermarkets; 3% at restaurants;
2% for travel purchases from airline, lodging, car rental, cruise line, travel agency and tour operators; or 1% on
all other Eligible Purchases posted to your account. “Eligible Purchases” include purchases of goods or services,
which purchases have not been returned or otherwise rescinded, and are not subject to a credit; it does NOT
include fees, Finance Charges, Cash Advances (including the use of checks, line activators, automated teller
machines, or other means of accessing your Account), Balance Transfers, or adjustments to your Account or the
purchase of American Express® Travelers Cheques and American Express® Gift Cheques. Rebate is awarded
annually in the form of an in-store coupon redeemable for cash or merchandise at any U.S. Costco Warehouse.
Additional terms and conditions apply. See Cardmember Agreement for full terms and conditions.