Howard Schultz
speaks candidly
about the rise, fall
and rise of Starbucks,
and what he’s learned
along the way
COVER STORY
Un;lteredUn;ltered
By Tim Talevich
page
30
DEPARTMENTS
7 Front End
By Ginnie Roeglin and
David W. Fuller
9 Dialogue
Letters from our readers
13 Fresh Views
Brain food for
the entrepreneur
15 Consumer Connection
By David Horowitz
17 Tech Connection
By Marc Saltzman
18 Informed Debate
Is college worth it?
36 Creative Cooking
Rocco DiSpirito’s
Now Eat This! Diet
41 For Your Health
Health Q&A + Buyer’s Pick
+ Spring allergies + IBS +
Young pitchers’ arms
59 Arts & Entertainment
Book buyers’ picks
88 Member Connection
Every member has a
unique story
CHRIS A RUSNAK
FEATURES
23 Big government, small business Federal contracts can be a rich
revenue stream for small
businesses.
BY HARVEY MEYER
25 Hire grounding Ten hiring do’s and don’ts.
BY RHONDA ABRAMS
27 Real estate realities Time to buy, sell or refinance?
Experts weigh in on what’s going
on in the real estate market.
BY KAREN HAYWOOD QUEEN
55 Book Pick: My Name Is Mary Sutter
A young midwife who dreams of
becoming a doctor finds experience
and heartbreak during the Civil War.
BY STEPHANIE E. PONDER
57 Auel’s well that ends well The series that began with The Clan
of the Cave Bear comes to a close.
BY PENNIE CLARK IANICIELLO
61 The grass is bluer … Alison Krauss & Union Station bring
bluegrass to the mainstream.
BY WILL FIFIELD
63 Mama lion Melissa Leo went to the mat for her
role as a matriarch in The Fighter.
BY J. RENTILLY
INSIDE COSTCO
77 Costco Travel
Hotel deals for
Costco members.
BY T. FOSTER JONES
79 No-risk whiskey
Costco introduces Kirkland
Signature™ Premium Small
Batch Bourbon.
BY ROMAR NICHOLS
80 Costco Services
We check under the hood of
the Costco Auto Program.
Rainforest Alliance
Certified roses,
page
82
82 Buying Smart
Rainforest Alliance roses
and more in Costco’s
floral program.
BY PAT VOLCHOK
84 What’s New
86 Special Events
87 Update
COVER PHOTO: BRIAN SMALE
Green car repair
66 De-clutter your car
69 How to pick tires
71AUTOMOTIVE SPECIAL SECTION:
MEMBER SERVICE:
1-800-774-2678
