Foreword
Adecade ago we had an idea: How about a cookbook that highlights all the great food products available at Costco? The result was our first
cookbook, Entertaining The Costco Way, published in 2002. Ten years later,
here we are celebrating our tenth edition, A Decade of Cooking The Costco
Way. In that time, The Costco Way series has featured some 2,500 recipes,
along with countless serving tips, menu suggestions and other helpful
information—all focusing on Costco’s wonderful food.
Looking back, it’s amazing to see how quickly a decade can pass. But it’s
equally interesting to take note of all the changes in the world of food that
have taken place since we published our first cookbook. For starters, food
is a hot topic in our daily lives. The Food Network is popular, celebrity chefs
are all over TV and book covers, and people are much more sophisticated
about everything related to food.
The food industry itself has undergone significant changes. We’re able to
bring in foods to Costco warehouses from all corners of the world—and
quickly. Organic foods have become mainstream. More attention is paid to
safety—and we continue working on more improvements. People today
want to know what they’re eating and where it’s from. And they’re willing
to try new recipes and foods.
We think these are all good developments. At Costco, our goal is to offer
our members the very best in quality at the best possible price in all our
products. In our food departments, this means the best cuts, highest
grades, freshest products and variety—at a great value.
And the next decade? We’ll work to continue improving food quality, develop
healthy new products and make feeding your family as affordable as possible.
This will be a huge challenge: We expect our business to double over the next
decade. Meeting our goals will require us to find new, sustainable sources of
top-quality foods around the world and to support effective new growing
and harvesting techniques.
Tim Rose
Je; Lyons
It should be an exciting 10 years. Stay tuned!
Tim Rose,
Senior Vice President,
Foods and Sundries
Jeff Lyons,
Senior Vice President,
Fresh Foods
A Decade of Cooking The Costco Way 7
